The Greek goddess of raw strength and power. The centre of your physical body. The power of i.

You can now shop online with Bia

Online Shop Now Open

Browse our latest range of Cycles, Cycling Essentials, Accessories and Bia branded merchandise you'll love. All available for home delivery or collection from the Bia Hub

Visit our New Online Shop

the bia hub


The Café is now OPEN for inside seating! Enjoy all the coffee and treats you have become used to inside, or come and work in the wide-open, airy upstairs space.

Serving not only our now famously ‘Brilliant Bia Brew’, we also have a lighter roast, chai latte, and a variety of teas and soft drinks. You can now enjoy your time indoors with toasties, wraps and sandwiches as well as the usual cakes, traybakes and snacks

Café operating hours:

Monday: Closed

Tuesday – Friday: 10am – 4pm

Saturday: 9am – 3pm

Sunday: 9:30am – 2pm


The WORKSHOP is fairly busy, but we welcome your bookings. You can book in a service using our convenient online booking system or email to arrange a booking. 

Alternatively, please call us on 0118 929 1004 during our operating hours. If you’re unsure what service you require, please pop in to The Bia Hub to have a free assessment with Ferdi to ensure we book you in for the right amount of time, and get any parts ordered.

Workshop operating hours:

Monday: Closed

Tuesday – Friday: 9:30am – 4:30pm

Saturday: 9am – 3pm

Sunday: Closed

We have some exciting new products in store, a lovely range of essentials as well as some great merchandise and unique products. Come and say hi and see our range. We have a small range of Scott bikes and Vielo bikes, as well as a few other options, so do pop in and see us to discuss your needs and budget. 

The Bia Hub Shop opening times are:

Monday: Closed

Tuesday – Friday: 9:30am – 4:30pm

Saturday: 9:30am – 4:30pm

Sunday: 9:30am – 2pm

We so look forward to seeing you!




inner strength


Bia Cycling is a community of like-minded, strong, independent individuals who love to ride, created and nurtured by founder, Jenni Green. We encourage you to join our culture of cycling that embodies empowerment, builds confidence and inspires the love for cycling.

Bia Cycling is also a place where our community of cyclists can come together at The Bia Hub. We are based in the beautiful Berkshire village of Twyford. The Hub is a safe space for you to come and relax, enjoy a coffee, find kit and get advice or assistance with servicing your bicycle. Our culture extends into the retail space and we offer cycling getaways we call escapes to enhance your cycling experience and offer value to our community.

our bia community


The Bia Hub is the epicentre of our community. We strive to serve our cycling community in every way, both in terms of offering the best product advice, as well as giving your bike the best care during our servicing, all while you have a yummy coffee & cake at The Bia Hub Cafe


Join us every Friday for a women only ride through our local villages. Join the Whatsapp group and join the conversation.


The Bia Cycling Club is a warm, welcoming group of women who ride together, support each other, laugh together and have fun together! The club is a manifestation of the Bia philosophy, and we welcome women who are new or experienced cyclists, who would like to ride with other women and enjoy themselves while doing so. Click here for more details on membership


Bia merchandise is available online as well as a range of other gear.

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Jenni Green Bia Founder

“As a woman, in every sphere of life, integrity is something that is a pillar of self-being and self-worth, something you cannot buy. It’s something that is inherently in you, and who you are. It takes humility to the next level, and humility is something that comes with being on the bike. Everything about Bia is encapsulated while riding your bike. Deciding from within yourself to do things, to get the courage from deep inside yourself, believing in YOU, that you ARE capable and that the strength you need will come from the one person you can trust – yourself. Believing in yourself is everything. Discovering that truth will change the way you live your life. Welcome to Bia. Welcome to the power of ‘I’.” – Jenni Green, Founder

Just Jenni

Bia is a way of life. Bia is a mantra. Bia is where anything is achievable.